Grey- Anne French Hair Remover

What? Completely missed the target. This print ad is supposed to show a hair removal product. I understand the retouched skin and what they are trying to say. But if you just look at it quickly you have no idea what it is for. It has very small copy which you have to look for. They use a beautiful model which when you look at the ad since everything else is burred you look straight at her face which is not being advertised. They used a stereotypical model who is thin, beautiful and not the typical American. Her leg position is very awkward and makes looking at her awkward. Advertisement missed the target.

JWT- Thrifty

Hilarious. This advertisement gets the point across in a very humorous way. Everyone knows the 16 year old hype of getting a car. Classically done. It keeps your attention and smiling the whole ad. The girls screaming is so over the top but definitely captures the moment. It has simple copy that is sweet short, and to the point. Very well done advertisement.

Y&R Colgate

Y&R is a very creative agency. As I was looking through their work there were a lot of "what the heck" thoughts going through my head. This advertisement is a print ad that is done very uniquely. when first looking at it I thought to myself, what? But then the consumer sees the Colgate logo and recognizes those objects in his mouth are toothbrushes and that it is the power of that many toothbrushes that Colgate has. The color scheme is very appealing and makes you want to look at the ad and figure it out. The angle it was taken at is an excellent angle that gives the full effect. The models expression is priceless and fits the advertisement very well. I thought this ad used great colors and a great model.

Ogilvy & Mather- Dove Democracy

This commercial is kind of ironic. They are advertising that men should feel comfortable in your own skin, however, the men they use in the advertisement are all good looking men. They are not the average joe shmoe. They are all under the average weight and the very last man they show is a good looking, older gentleman. I think it is excellent that they are advertising a good cause but I do not think they accurately portray the general public. I like the setting they use for the most part. However, I thought the part in the bathtub was kind of creepy. Overall, good topic and thought process, but slightly missed the target of advertising to the average american.

Martin/Williams- Payless Easter

This advertisement is very uplifting. It leaves you smiling. It reminded me a lot of my family when I was little. The music was a fantastic choice. The way the portray the shoes and the family during Easter was done very well. The angles in which the advertisement was shot was done excellently. Very well put together and got the point across. This is very similar to a lot of Martin/Williams other work. Crafted beautifully and left consumer feeling happy.

Latin Works- Bud Light

This advertisement reflects the agency by showing many different ethnic groups. Latin works is known for its, well latin work. This advertisement is somewhat stereotypical which could offend some of the consumers. It brings humor and gets to the point. "Always worth it." On of my favorite parts is at the very end when they are perfecting the way he says "bud light." One question raised is, what ethnicities are being portrayed? Overall, this advertisement is funny, and gets to the point. Bud light is advertised throughout the entire thing so you know what the product is within the first few seconds.

Dieste Harmel & Partners - Clorox

Dieste Harmel & Partners is primarily a latin based advertising agency. This advertisement incorporates the imagination of a little kid and the way kids see "problems." The child is speaking spanish but the copy is in english. The cartoon does an excellent job in capturing the little boys imagination and how he perceives the situation. His response to his mom is so innocent. This advertisement does an excellent job of portraying the childish innocence. Clorox really isn't in the advertisement until the very end. The target audience is also an interesting choice. It is appealing to children with the cartoons yet children aren't the ones buying the product. They took a unique approach on selling bleach. Typically a mother or dirty house is seen but this time they soley relied on the little boy.

GSD&M/ idea city- Kohler toilet

This advertisement is typical of the company. A lot of the advertisements that GSD&m/idea city do they don't explicitly advertise the company until the very end. Many times you watch one of their ads and do not know what it is for until the last 5 seconds. This is an interesting product they chose for this company. Many consumers relate Kohler to more kitchen appliances than their toilets. The idea was very funny. The objects he finds to put in the toilet brought humor to this spot. The wife walks in as he is pouring dog food in a toilet is priceless. Who has dog food even remotely close to a toilet? The hot plumber girl was a great touch. It broke a part from the traditional male plumber with his butt crack showing. It portrayed women in the service industry. Not only was it a woman, but a very well put together one. Something you don't typically see. This advertisement was crafted very well. The music was also well chosen. Gave you a sense of urgency like the advertisement.

Weiden & Kennedy

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Weiden and Kennedy recently released this advertisement. It embodies all that W&K is. It is innovative and appeals to your inner senses. At first one might wonder what they are talking about. How do the social issues around the world not matter? They use world vices to emphasize unity.

180 Amsertdam- Adidas

This advertisement features Johnah Lomu coming to the rescue of a fish. In the beginning when you are watching it you are thinking to yourself, what is this advertisement for? I first thought it had to do something with saving the environment or ocean because the first copy states the elevation of the city. Then all of a sudden you see Johnah come running up in decked out adidas gear. As he is dodging toward the ocean they pause it for a second to show the adidas shoes and socks. There are a lot of product placements throughout this advertisement. He performs out of the ordinary events such as running through a car wash and is fully in shape. Then at the end of the advertisement the elderly man says, "adidas makes you more caring about fish... and even people." This proposes that Adidas makes you better all-around as a person. This advertisement gives Adidas associative power with endorsers. They use Johnah to show the power Adidas could have.

Advertising, a work of art.

http://www.de.ddb.com/public/en/whatwedo/work/thueringen

This advertisement was done by DDB advertising agency. It is art which creatively uses technology and a mp3 player to advertise for sausages. It represents how the sausage is so good that it brings music to his ears. At first one may think that it is an advertisement for something else but as you analyze it you see it's the sausage that brings the most harmonious tune.

http://www.de.ddb.com/public/en/whatwedo/work/volkswagen_new_beetle_cabriolet

This advertisement was done by DDB advertising agency. When one first looks at it they are in awe of natural beauty. It in no way shows or hints that a car is what they are advertising. As one looks at the bottom they see that it is actually an advertisement of the Volkswagen new beetle cabriolet. It just simply shows that this car is a new, rare, natural beauty. Without many words, it shows off this new masterpiece.

http://www.martinwilliams.com/#/work/non-traditional/Not_For_Sale/Receipt_Amy

This advertising was done by Martin Williams. It creatively uses a receipt of a purchase, something we see every day and don't think much about to show that in life some things really are not for sale such as this young girls body. It is an advertisement to bring awareness that people are abducted and used everyday. This advertisement is art in the fact that it uses something so simple to bring up a very serious issue.

3 Best and 3 Worst Super Bowl XLIV Advertisements

3 Best Advertisements 

Snickers: Your are not you when you are hungry

This advertisement was probably the best one. It incorporates humor and celebrities. The line really accentuates the humor of how a snickers bar will turn from an old lady to a macho man. It is creative, funny and shows the power of snickers.

Doritos

Another great advertisement. Shows how a "man's best friend" will turn against him for a bag of doritos. The shock collar makes this advertisement really funny and entertaining.

Denny's

One of the most creative and funny.  I believe this advertisement may have one of the bst outcomes.  I think there money was well spent.  The chickens were a great effect that added humor and originality.  

3 Worst Advertisements

Dr. Pepper

I really disliked the little kiss band. I thought this was a terrible advertisement and a waste of money. It my get the name in your head, but overall terrible put together advertisement.

Go Daddy

It was kind of funny how they were trying to poke fun at themselves from previous advertisements, but still was not funny and because it wasn't a scandal like the past it really didn't impact anyone. They didn't describe their product at all, the viewer is still wondering what GoDaddy even is. Some may go log on just to find out but most probably won't because the advertisement was terrible and did not intrigue anyone.

U.S. Census

What was this advertisement even about? This just left me confused. They didn't give us the date or where. Yes, they questioned us about it, but then gave us no answer? Weird and terrible.

Goodby, Silverstein & Partners- Got milk?

Goodby, Silverstein & Partners is well known for appealing to all your senses. We all know the Got milk campaign and how popular it is. It was developed nearly 10 years ago and is still going strong. So what made this popular? It's simple and got to the point. This advertisement was posted in San Francisco's bus shelters. What made it so appealing? It gave off cookie scented air. When one was in the bus shelter they smelled freshly baked cookies. When you smell cookies, what does one think of? Got Milk? This was highly creative. It only cost 15,000 dollars and received over 59 million dollars in media. It only lasted one day when it was forced to be taken down. When this occurred, it received even more media. Goodby, Silverstein and Partners does an excellent job at thinking outside the box and appealing to the emotions and senses of the consumer. This scent brought many consumers a sense of home, the smell of their own mothers freshly baked cookies. Similarly, they produced an advertisement for ebay in which they showed a kid playing with a rubber ducky and later in life he found it on ebay. Again making the consumer connect with the advertisement and making them think about their own life. This simple advertisement was innovative and successful. Very well done.

TBWA- Pedigree, Dogs rule campaign

TBWA is known for creative campaigns that last. This campaign does an excellent job at appealing to your emotions. Even if you are not a dog lover, this campaign gets to you. The first one doesn't even have any script, the only thing you hear is the slow music. This campaign was more than just commercials. It was a print ad, and then TBWA even went above and beyond and opened up a shop where they sold apparel and had a park with actual dogs for adoption and a place where you could adopt them. The created a commercial for Taxi companies. They really took this campaign to an extent that really paid off. They put up posters in Times Square. This campaign took off in a big way. Pedigree turned into not just a dog food product, but to really caring about dogs. The campaign itself almost makes you want to buy a dog even if you don't want one. While watching the ads I felt like I should go adopt 5 dogs. It gave options too. You didn't necessarily ahve to buy the dog, but you could donate online and they would match your donation. They showed the true aspect that dogs are a part of your family. They made you think of how you would feel if your family abandoned you. This campaign truly does encompass everything of a great, successful campaign. It really does get you to think and appeals to your emotion. The lighting they use, the flashbacks, the slow music, the limited copy, all if it contributes to a a great overall effect of sympathy and empathy for the dogs.

DDB- Fun Theory

The Fun theory!

Volkswagen asked DDB to produce a campaign to show new technology without comprising the cars ability. To show this they developed the fun campaign. This is an innovative way to inform the public of the importance of being eco-friendly without having to give up anything. It helped promote social awareness and the importance of being eco-friendly. Volkswagen not once is mentioned in the advertisement, nor is there any car in it. It simply showed, how taking the stairs instead of the escalator (promoting health) or throwing away your bottles (encourage correct disposal) or throwing away your trash in the first place is not only fun but smart. They show you can do good for your environment while having more fun than you would by be ing lazy. This is a very innovative campaign that DDB created for Volkswagen. Without even mentioning the product they had buzz all over the media and had people swarming their website. This is a reflection of how DDB as a company loves helping the world. The agency produces a lot of work to promote awareness. The fun theory campaign was a great way to show consumers that fun doesn't mean compromise.